You don’t need me to tell you that marketing your fledgling business isn’t optional. No visibility, no customers, no business. No good! However, business start up costs can be pretty intimidating and the likelihood is that, for the first few years, if not longer, you simply won’t have much of a marketing budget to […]
small business
How to beat post-holiday blues.
This is surely the king of first world problems. You’re lucky enough to have enjoyed a wonderful holiday, soaking up some sun, some culture and, if you’re anything like me, a few bucket-loads of Prosecco too. Yet the dark clouds descend at the same rate as the aeroplane. Actual dark clouds in my case; […]
Why you need to know what I’m up to this week if you’re a freelancer.
Don’t let an unexpected quiet week worry you… I had my week all planned out, and it was going to be a busy one. Unfortunately though, a client has had to postpone their project, leaving me with a fairly empty schedule for the next few days. So do I wring my hands and […]