Business Blogging & Articles

“I always look forward to receiving Clare’s columns and articles as I know that not only will they make me think, laugh and in many cases identify, but that they will also receive fantastic feedback and reviews from our audience of readers”

Sivan of The Vegan Woman

Blogging and article writing

Blogging can be a hugely rewarding and lucrative aspect of your marketing strategy. It can also be time consuming and stressful, especially if writing is outside of your comfort zone.

Is blogging right for your business?

I can help with every stage of the writing process, from selecting and researching topic ideas to drafting, uploading and publishing an engaging, accurate and well written blog post or print article.

I do have particular areas of interest but I’m always open to writing about new topics and industries. This type of challenge is what keeps my job interesting!

 

My areas of interest:

Food, health, and fitness

When I’m not writing, I’m cooking, eating or thinking about food. When I’m not writing, cooking, eating, or thinking about food, I’m thinking about fitness! There is probably a connection there…

Current favourite activities are Zumba, cycling, and long, long walks in the countryside with my dog but I’m always on the lookout for the newest food, diet or fitness trend to try — and write about.

Travel, tourism and hospitality

I have worked in the hotel industry and with my love of learning foreign languages and exploring new cultures and sights, this is a natural area of interest for me. Conducting the necessary research for writing travel and tourism related copy is always a joy and never fails to give me a new location to add to my bucket list!

Italy and Italian culture

Like many before me, I am a complete Italophile, fascinated by every aspect of the bel paese’s language, food and cultural heritage.

Art and art history

Art history has always been a fascination of mine. I love finding out about the stories behind the art and what made my favourite painters tick. Not surprisingly, Italian art is a firm favourite and my student research focused on Futurism, Modigliani, and art from the Renaissance period.

Childcare, education and children’s literature

I have an HNC in Early Education and a working knowledge of the Curriculum for Excellence, the national curriculum followed by Scottish schools. Recent projects have included devising a children’s activity program for the Forestry Commission. I have a keen interest in children’s literature and in bilingual publications for children.

If you think I would be a good fit for your blog or publication, please get in touch: office@clarecrossan.co.uk